REBS 8
PDF) Understanding Consumers' Behaviour: Can Perceived Risk Theory Help?
IJERPH | Free Full-Text | Determinants of Intention to Purchase Bottled Water Based on Business Online Strategy in China: The Role of Perceived Risk in the Theory of Planned Behavior
JTAER | Free Full-Text | Influence of Perceived Risk Dimensions on e-Shopping Behavioural Intention among Women—A Family Life Cycle Stage Perspective
Assessing customers perception of online shopping risks: A structural equation modeling–based multigroup analysis - ScienceDirect
Consumer Behavior and the Marketing Activities of Firms | SpringerLink
PDF) The Impact of Perceived Risk on Consumer Purchase Intention in Indonesia; A Social Commerce Study
PDF) Chapter 1 Risk and Control in Consumer Behavior: A Discussion
Frontiers | Customer Behavior on Purchasing Channels of Sustainable Customized Garment With Perceived Value and Product Involvement
Relationship Marketing in Consumer Markets: Antecedents and Consequences - Jagdish Sheth
Frontiers | The Impact of Perceived Risk on Consumers' Cross-Platform Buying Behavior
PDF) The Chronology of Perceived Risk
Der Einfluss von Musik auf die Risikobereitschaft von Konsumenten
PDF) An Integrated Framework for the Conceptualization of Consumers' Perceived-Risk Processing
PERCEIVED RISK AND ONLINE SHOPPING BEHAVIOUR A MARKETING PERSPECTIVE 1. LITERATURE REVIEW
Effect of brand name on consumers' risk perceptions of online shopping - Huang - 2004 - Journal of Consumer Behaviour - Wiley Online Library
Determinants of consumers' intention to use credit card: a perspective of multifaceted perceived risk | Emerald Insight
The Structure of Perceived Risk: Some Further Progress - Raymond L. Horton, 1976
Impact of Fear of Identity Theft and Perceived Risk on Online Purchase Intention
The Role of Risk in Consumer Behavior: A comprehensive and operational theory of risk taking in consumer behavior - James W. Taylor, 1974
